Jayanti, F. et al. 2024. Analysis of Price Perception and Celebrity Endorser on Purchasing Decisions for Skintific Skincare Products of UNRI Gen Z Graduate Students with Intervening Variables Online Customer Review . InJEBA : International Journal of Economics, Business and Accounting. 2, 3 (Sep. 2024), 250–265. DOI:https://doi.org/10.5281/zenodo.13279669.